WHAT IS THE WHOLE LOT DIRECTORY?

The Whole Lot Directory is one of the most comprehensive, internationally acclaimed databases for the film, broadcast and entertainment industries on the Southern African continent. The Whole Lot Database was founded in 1993 after recognising that the global trend towards filming in Southern Africa had created a demand for access to accurate information and data.

Since our inception we have produced a total of 17 directories, a diary and the integration of information gathered onto the world wide web. 2010 will mark the seventeenth year of publication.

WHAT IS THE EXTENT OF THE BUSINESS?

The Whole Lot provides an accurate database for the film, broadcast and entertainment industries in Southern Africa. The publication comprises 3 regions and an extensive look into Africa as well as a comprehensive information section, 445 categories and approximately 4500 companies. It is a specialist publication for our market, consisting of advertisers and subscribers. Our publication can be viewed as a networking infrastructure of Southern Africa.

DOES THE WHOLE LOT MAKE UP ARTWORK FOR ADVERTISERS?

Advertising and design are an integral aspect of the DTP industry. The Whole Lot offers a range of services from conceptualisation and copywriting to cutting-edge design utilising the latest technology. We have the hardware and personnel to oversee a project from inception to delivery

WHAT FORMAT DOES ARTWORK NEED TO BE SUPPLIED ON?

The Whole Lot 2011, will only accept ads in digital format. Final film will no longer be accepted.

WHAT IS THE FINAL SUBMISSION DATE FOR ENTRIES IN THE 2011 DIRECTORY?

Booking deadline: 26th August 2011 for placement of advertising. Material deadline: 31st August 2011.

Publishers' note

As the custodian of information and the disseminators of data, The Whole Lot has identified their market through the distribution and marketing of the directory both locally and internationally. We have maintained a large market share of the data industry with each publication increasing in the context of the industry requirements.

The Whole Lot strives to be the most comprehensive database in the Southern African film, broadcast and entertainment industries. We aim to identify and support potential growth regions, through consolidation of their data, and to market the industry on an international scale.

The success of the Whole Lot during the past decade has only been made possible by the continued support that we have received from all our advertisers. Your trust in our ability to produce the definitive directory for the industry has always been our ongoing inspiration.

Thank you.